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How I built an app in a day
Launching teaches you what you should have been building
Oct 11
•
Phil Martin
1
How mimetic desire shapes startups
We mistake popularity for evidence
Oct 4
•
Phil Martin
4
2
September 2026
When earning more stops making sense
The price of anything is the amount of life you exchange for it
Sep 27
•
Phil Martin
5
How to find the obvious solution
The obvious is nearly always simple
Sep 20
•
Phil Martin
2
1
Solve the problem, not the idea
Your product is not someone’s problem
Sep 13
•
Phil Martin
2
The rise of taste
What makes art good is the point of view
Sep 6
•
Phil Martin
2
3
August 2026
What Kevin Kelly taught me about starting, experimenting and persisting
The best way to criticise something is to make something better
Aug 30
•
Phil Martin
2
3
How Steve Jobs persuaded people
Think different
Aug 23
•
Phil Martin
2
Building our AI skill stack
Stay under your own power in the age of agents
Aug 16
•
Phil Martin
3
Find the bottleneck
Balance flow, not capacity
Aug 9
•
Phil Martin
3
1
Why clever people make bad decisions
Doubt is not a pleasant condition, but certainty is an absurd one
Aug 2
•
Phil Martin
3
July 2026
Proven Better New: How to build products people want
Keep what works, fix what doesn’t and add what’s missing
Jul 26
•
Phil Martin
1
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