A Bit Gamey

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Let me introduce you to my top five startup teachers and the key things they've taught me.
Phil Martin
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Jeff Bezos suggested that our personal brand is what do people say about us when we are not in the room. We can actively manage our brand.
Phil Martin
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We all have a similar goal: for our ideas or products to catch on. Here is a suggested framework to help.
Phil Martin
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Successful businesses often score highly in relation to: Need, Entry, Control, Scale and Time.
Phil Martin
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I try to accept that I do not control much of the world, but I do control what I do in it.
Phil Martin
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Ways to test if our business ideas are desirable, feasible and viable. Reduce risk before we commit to implement them.
Phil Martin
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For a business to establish and sustain itself, it needs to be able to make and deliver a product that customers want in a viable way. Here are the 9…
Phil Martin
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Businesses start with an idea to address an unmet need. One of the best ways to surface such ideas is 'scratch your own itch'.
Phil Martin
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A razor is a mental model or rule of thumb that makes decision making easier. I describe five I use regularly.
Phil Martin
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A successful app brand is based on a singularity, i.e. creating the perception that there is no app available quite like ours. This post suggests three…
Phil Martin
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I setup Incygames Ltd as a home for my apps. I explain why and how I did it.
Phil Martin
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Pieter Levels is a digital nomad with many successful on-line businesses. The process he uses to setup and run them is explored here.
Phil Martin
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