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Business strategy is a game
Strategy transforms chaos into a calculated game
Nov 17
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Phil Martin
1
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Business strategy is a game
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Seven ways to spend our 4000 weeks well
Time is short so do what moves us
Nov 10
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Phil Martin
2
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Seven ways to spend our 4000 weeks well
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Five ways I sharpen my writing
The start point for effective writing is having a clear goal.
Nov 3
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Phil Martin
3
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Five ways I sharpen my writing
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October 2024
Aligning incentives with desired outcomes
Incentives drive behaviour so it's important to get them right.
Oct 27
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Phil Martin
4
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Aligning incentives with desired outcomes
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Four building blocks for startup success
Sam Altman suggests there are four building blocks: a great idea, a great product, a great team and great execution.
Oct 20
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Phil Martin
2
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Four building blocks for startup success
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Leveraging growth via a key input to output financial ratio
Maximise the Lifetime value to Customer Acquisition Cost ratio to optimise business growth. This is a key factor in Starbucks success.
Oct 13
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Phil Martin
2
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Leveraging growth via a key input to output financial ratio
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Three ways Nietzsche shapes my thinking
Friedrich Nietzsche was a profound and radical Germany philosopher. I discovered him in my 20s.
Oct 6
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Phil Martin
4
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Three ways Nietzsche shapes my thinking
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September 2024
How to build a brand that makes money
Branding deliberately pairs of an action with a product to achieve a desired outcome.
Sep 29
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Phil Martin
2
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How to build a brand that makes money
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Four levers that drive customer value
People don’t buy the product, they buy the result.
Sep 22
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Phil Martin
3
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Four levers that drive customer value
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Ten tips to present powerfully
Magician and speaker, Vinh Giang, explains how to master our voice, harness body language and create moments of wonder.
Sep 15
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Phil Martin
4
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Ten tips to present powerfully
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How to craft compelling business stories in 6 steps
Guide audiences along a journey from shared problems to ultimate triumph.
Sep 8
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Phil Martin
2
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How to craft compelling business stories in 6 steps
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Productivity tips from ChatGPT creator Sam Altman
Work hard on stuff that matters. Don't work on stuff that doesn't matter. (Most people screw up the second part.)
Sep 1
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Phil Martin
2
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Productivity tips from ChatGPT creator Sam Altman
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